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avatar for Brooke Allen

Brooke Allen

Indiana Dunes Tourism
Community Engagement Director
Chesterton, IN
I'm a former high school teacher turned social media manager and graphic designer. Working with new social media technologies in the tourism industry often makes me reflect on my time with students and what I wish I could have shared with them about the world of social media marketing and networking via social. Teaching our students about how their actions online add up to big data (making them advertising targets) as well as familiarizing them with social media as a news outlet (for better or worse) is something current educators should consider.